♦ The Centre introduced a new numbering series, start from 160xxxxxx, for making service or transactional calls, to help citizens easily identify legitimate calls and curb unsolicited voice calls from telemarketers using 10-digit mobile numbers.
♦ Currently, 140xxxxxxx series has been allocated to telemarketers for making promotional/ service/ transactional voice calls.
♦ For example, the service/transactional calls originating from Financial Entities like by RBI, SEBI, PFRDA, IRDA, etc shall start from 1601.