Published on Aug 22, 2024
Current Affairs
Brand Finance Food & Drink 2024 report
Brand Finance Food & Drink 2024 report

According to the Brand Finance Food & Drink 2024 report, Amul has been recognized as the strongest food and dairy brand globally. This is an annual report on the most valuable and strongest food, dairy & non-alcoholic drinks brands by Britan's BrandFinance. 

 The Amul's brand strength was evaluated with a Brand Strength Index (BSI) score of 91.0 out of 100, earning it the prestigious AAA+ rating. 

 Amul’s brand value saw an 11 percent increase from 2023, reaching $3.3 billion in the latest ranking.  In 2022-23, Amul clocked its highest ever sales of Rs 72,000 crore (about $8,5 billion), a jump of 18.5 per cent over the previous year (2021-22).